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Case Study

 

Campus Direct

As this entrepreneurial start-up explored potential business opportunities, Sage Point developed messaging and created multiple presentations targeted to potential investors and business partners. As part of the marketing team, we developed campaigns for partners including a nursing college, an educational financing company and an online lead generator.

To evaluate the potential for an adult education program in Southeast Asia, Sage Point's principals spent two months in Kuala Lumpur, Malaysia. We thoroughly researched the local business and regulatory environment, conducted focus groups and an online survey to gauge demand, and prepared an 80-page Feasibility Study summarizing our findings.

 

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"Sage Point Marketing consistently delivers beyond expectations. Their abiity to synthesize multiple ideas, distill those ideas into workable concepts, and then communicate the results in a compelling way enable all of us to be more efficient and effective. I recommend their work unreservedly!"
— Karl Engkvist, Chief Operating Officer, Campus Direct

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